Imagine you see a cow eating grass at a distance. You tell your peers about it. They can't see the cow, so they conclude that you have lost

Amazon is not fairly competing with local shopkeepers. It gets funded by investors and taxpayers If it had to earn only from customers sole

Only for people interested in branding and strategy. How they dress, speak, walk, and what all they do would altogether impact their brand e

Only for people interested in strategic branding. Shoes made in Italy may have an appeal wholly different from other competition even if ...

When you live to make money, you become its slave. You have no more freedom to say what you want or do what you want. Your concern should be

Do the highest thing you can do to meaningfully contribute to society/ the market. This meaningful contribution is called occupation.

Marketing is satisfying customers’ needs. That’s what prostitutes do. An entrepreneur is a market leader. Marketers are changemakers.

I wrote this document for my students in 2018. I used to tutor athletes at Mississippi State. I am posting it for random finance students o